A heritage of possibilities: An exploration of the Ghanaian video-film industry and its economic potential

Date

2017-04

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Abstract

Does the Ghanaian video-film industry possesses an opportunity for considerable economic growth? If so, what are the economic implications of a relatively large scale investment into Ghana’s film and video industry? This paper seeks to address these questions by examining the reasons behind the industry’s decline over the decades past and prescribing measures government and other stakeholders can take to promote the sustainability of the video-film industry. With the aid of scholarly articles, this paper provides an elaborate look into the evolution of the industry, and the trends and major events that have occurred over decades. The paper further assesses the viability of new developments such as the Development of Film and Classification Act, the opportunities it presents and its implications in a country with weak legal infrastructure. Finally, this paper puts Ghana’s film industry performance into perspective by drawing on industry experiences from countries such as Nigeria and Kenya, emphasizing the need for a focus on infrastructure development and production/distribution development. Keywords: government, funding, film, industry, video, box office

Description

Thesis submitted to the Department of Business Administration, Ashesi University College, in partial fulfillment of Bachelor of Science degree in Business Administration, April 2017

Keywords

Ghana, film and video industry, piracy, finance, cinemas, finance

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