Challenges faced by female entrepreneurs within small and medium-scale entreprises (SMEs): A study of the saloon business in Ghana
This study is to find out the challenges faced by female entrepreneurs within Accra, Ghana. Females have been identified as individuals that encounter more obstacles in starting and growing their businesses as compared to their male counterparts especially within informal small and medium scale enterprises (SMEs) where they are pre-dominantly employed. Thus, female entrepreneurs in Danquah Circle were participants of the study in that women who owned and managed businesses in the saloon industry were interviewed to further find out the constraints they encounter in starting and growing their business. Data was gathered for this research using secondary and primary data. Secondary data involved the works of scholars and practitioners on the subject under study. Resources such as the Internet, journals and newspaper articles were sources used to collect data. On the other hand, secondary data was used to collate the data from the outlined semi-structured interview questions. Due the primary data, the above findings were gathered to evaluate and analyze the situation of the entrepreneurs in the hair and beauty industry. Recommendations and conclusion were made based on the findings. Recommendations included banks to have a specific loan portfolio for women entrepreneurs in SMEs.
Thesis submitted to the Department of Business Administration, Ashesi University College, in partial fulfillment of Bachelor of Science degree in Business Administration, April 2011
Ghana, women entrepreneurs, Accra, small and medium scale enterprises (SMEs)